Brand Background

Osaic is one of the nation’s largest providers of wealth management solutions and home to a diverse, service-driven community of professionals. Osaic has been through a lot of changes over the past year. Not only did they complete a total overhaul of their look, they are in the process of acquiring other financial companies and rebranding them into the Osaic family.

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My Role​

I was originally brought on with a group of around 10 contractors to help with the initial rebranding of existing materials. I fostered a positive relationship with the team and was brought back as the only contractor for various periods over the last year. During this time, I worked as a production artist. When rebranding these pieces, the amount of work can vary. Some pieces only need a font, color, and logo update. Other informational materials need a complete redesign into the new brand. Below you can see examples of existing content being brought into the Osaic branding guidelines. 

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